Etsy has become the go-to platform for anyone wanting to build an e-commerce store. It is a great place for creative individuals. You can easily sell handmade, vintage, and one-of-a-kind products on Etsy. As of Q3 of 2024, Etsy has 95.2 million active users making it one of the best places to sell digital products as well as physical products. If you are looking for the best things to sell on Etsy to make money, keep reading!
Because it has a global customer base, this platform is best for people who want to sell their unique products. But here is the real question: What are the best things to sell on Etsy to make money?
If you are also looking for the answer, you are in the right place. In this article, we’ll talk about the most in-demand products on Etsy. tips on how to sell them.
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Why Choose Etsy Over Other Platforms?
Etsy is just not another marketplace like Amazon. It was made for sellers who had unique items to sell like digital arts, handmade things, digital products, vintage products, etc.
1. Etsy’s strongest asset is its access to the global audience. You can easily show your unique items to a vast customer base and get orders from all around the world.
2. Etsy celebrates uniqueness and creativity. This means this is the perfect palace for sellers who are creative and make products that are not generic. It is a perfect place for sellers who make products such as:
- Handmade products like jewelry, clothing (sweaters, baby rompers, etc) and candles.
- Vintage goods that are several years old like vintage watches, cassettes, jewelry, etc.
- Digital products such as calendars, journals, art pieces, home decor, couple portraits, etc.
3. This platform celebrates its shoppers. It’s looking for people who want creative products and are ready to pay for the quality. People often want personalized gifts for their loved ones, unique decor items, or special items that can not be found in normal stores.
So, if you are creative and have a product that can bring sales then Etsy is the best place for you.
Best Things to Sell on Etsy to Make Money
Etsy is known for its wide variety of unique products, but there are some categories that consistently perform better than others. Here are some of the best things to sell on Etsy to make money:
1. Personalized Products
Customization is a big trend on Etsy. People love to gift items to their loved ones that have some emotional value attached to them. Some popular examples of these items include t-shirts, mugs, necklaces with name initials engraved in them, wedding invitations, etc.
These products are considered a very thoughtful gesture and are perfect for special occasions such as birthdays, weddings, anniversaries, etc.
Personalized items are amongst the best things to sell on Etsy to make money because they cater to the preferences of individuals who want something memorable and unique.
You can use tools like Canva to design mockups and show your products in your store. This will give an idea to your customers about how these products will look in reality.
2. Handmade Jewelry
This is a timeless category on Etsy. You can start selling anything related to handmade jewelry and it will have a demand. Be it minimalist rings to bohemian earrings and resin pendants, buyers especially, girls are always looking for unique jewelry items made by hand.
Jewelry is in demand all year round. If your offered jewelry items reflect the trends as well, this will be a cherry on top.
Styles like birthstone jewelry or zodiac-themed accessories are often a source of attraction. You should keep an eye on trends to create pieces that buyers are looking to buy. This will ensure that your store starts getting consistent sales. This is easily a top choice amongst the list of best things to sell on Etsy to make money this year.
3. Digital Downloads
If you do not have a lot of investment and are looking for ways to sell on Etsy, then digital downloads are one of the best things to sell on Etsy to make money in 2025.
Buyers are looking for digital products as they are easy to buy and can be downloaded instantly. There are no shipping costs involved here. This is great for sellers as they don’t need to keep any inventory and as a result, no money is tied up.
You should choose some evergreen niches as they will always remain in demand. For example, you can create wedding planners, budgeting templates, self-care planners, educational materials to keep children occupied, etc.
You can easily tap into Etsy’s high-demand niches and create a consistent income.
4. Home Decor and Accessories
Home decor is one of the best things to sell on Etsy to make money. People will never stop decorating their places and some items such as macrame wall hangings, decorative pillows, throws, ceramic planters, couple portraits, etc will always remain in demand.
These items will continue to sell consistently because interior decor trends are always evolving and people love updating their spaces with unique, handmade items.
You should keep an eye on what’s trending. For example, Christmas is around the corner and many people are looking for creative holiday-themed decor.
5. Art and Craft Supplies
People are often looking for art supplies and kits to make different art pieces. Examples of such products include yarns, embroidery kits, painting stencils, etc.
Some creators are always on the hunt for such unique items. You can offer these customizable kits that can appeal to people having different hobbies. For example, you can also offer customizable lip gloss-making kits that will appeal to young teenagers.
If you are looking some other side hustles or business ideas besides selling on Etsy, the following articles will be helpful for you:
Side Hustles for College Students
Side Hustles That Pay Daily
Best Weekend Side Hustles from Home
How to Make Money from Pinterest
20 Easy Side Hustles for Teens to Make Money
6. Vintage Finds
Some people love wearing vintage clothes or hoarding vintage items such as retro clothing, antique jewelry, collectible items, etc.
They want to buy these things as they have some emotional attachment to them and it makes them feel nostalgic, reminding them of those good old times in their lives. These people are willing to pay a premium price for rare, authentic items.
You can easily find these items at garage sales, thrift stores, local carnivals, etc, and sell them on Etsy at a premium price by clearly labeling them as “vintage items”. You will have to meet Etsy’s criteria of being at least 20 years old to sell these items.
7. Pet Accessories
Pet lovers have a unique bond with their pets. They treat them as their children and often love to pamper their furry friends with unique gifts.
You can make custom pet tags, handmade dog collars, and cat toys. These are easily some of the best things to sell on Etsy to make money. You can make your products more attractive by highlighting customization options such as the option of engraving pet names on pet tags available at a minimal additional price.
8. Baby Clothes and Accessories
Now this is easily one of the best things to sell on Etsy to make money in 2025 because baby items are always a hit with parents and with people looking to gift something to new parents.
Handmade baby clothes and accessories as gift items make the other person feel special and cherished. Some popular items include organic cotton baby clothes (rompers, knitted sweaters, jumpsuits, socks, beanies, hand-knitted booties, knitted bottle covers, handmade pacifier clips, and personalized bibs.
Parents love to buy such things for their babies especially high-quality items. You can also make and sell such items. Just make sure to use soft, baby-safe materials and offer customization options, like adding names or initials, to make your products even more appealing to the buyers.
9. Customized Mugs for Coffee
These are simple yet some of the best items to sell on Etsy and make money. Coffee has some sentimental value attached to it and Americans drink 400 million cups of coffee every day. This makes it one of the best items to sell.
Some examples include selling mugs with names, quirky quotes, or themed designs like “World’s Best Teacher” or “Dog Mom.”
Coffee and tea lovers love mugs that go well with their personalities or make great digits for different occasions. You can use trending themes, festive themes, or popular cultural references to keep your items as best-sellers on Etsy.
How to Identify Profitable Products on Etsy
To be able to earn a consistent income on Etsy, you need to identify products that have a high demand and good profit potential. You can do the following to pinpoint the most profitable products:
Look for Trending Items:
You can do this by using Etsy’s search bar and using tools like eRank or Marmalead. These tools will help you discover trending products and high-performing categories. You can simply type in keywords and get the relevant trending tags and popular searches on Etsy.
Deeply Analyze Your Chosen Niche:
When you are done choosing a niche, look at the best-selling items in those categories. You should observe the title, product descriptions, and how the overall listings look like.
You should just take inspiration and come up with something like that. Make sure you have completed every step while setting up your store.
Use Etsy’s Popular Tags and Keywords:
Buyers often enter certain words in the search bar and Etsy shows products related to those words. So these keywords and tags play an important role in connecting buyers with sellers.
By combining these research tools, competitor analysis, and strategic keywords, you will be easily able to choose the best things to sell on Etsy to make money in 2025.
Tips for Success on Etsy
By setting up a shop on Etsy, you can not ensure whether you’ll be able to make any sales or not. You will need to put in consistent effort to drive traffic and get customers. Here are some tips that can help you on the platform.
1. Invest in Quality Photos and Detailed Product Descriptions
You should start by using high-quality images. These are extremely essential for gaining the buyer’s attention. Make sure to use good lighting and show your products from multiple angles. Write clear product descriptions and highlight features, etc.
2. Optimize Your Listing with Tags and Keywords
As mentioned earlier, Etsy’s search engine works based on keywords and tags. Choose these wisely in your product descriptions, titles, and listings to boost the visibility of your products. Many people like yourself will be searching for the best things to sell on Etsy to make money but not everyone will optimize their listings with relevant keywords and tags. This is an essential element that will make all the difference.
3. Work on Offering Excellent Customer Service
Happy customers will mean great reviews that will boost your visibility and attract more buyers. Try to answer queries immediately, handle any issues professionally, and pack your products with thoughtful gestures such as a thank you note or stickers to make your customers feel special.
Frequently Asked Questions
What are the best things to sell on Etsy to make money?
There are many things like personalized items, handmade jewelry, digital downloads, and home decor which are some of the best things to sell on Etsy to make money.
How do I find trending products to sell on Etsy?
You can use Etsy’s search bar and tools like eRank or Marmalead to find trending products, popular tags, and best-selling categories.
Do I need to invest a lot of money to start an Etsy shop?
No, you can easily start a shop with a small investment, especially if you are selling digital products.
Is Etsy good for beginners?
Yes, Etsy is a beginner-friendly platform that offers tools and a large audience for creatives, small businesses, and hobbyists to start selling and make good money.
Conclusion
Setting up an Etsy store is not a difficult task, but the amount of insane competition requires a strategic approach to successfully make a consistent income. In this article, we have discussed the best things to sell on Etsy to make money in 2025.
These items are evergreen and will never go out of demand. The trend will evolve so make sure to keep up with the trends. Make sure to have a mix of evergreen, trendy, and seasonal products to make a good income. By following the mentioned tips, you can easily earn good money.